uPark
Work
Brand Identity
Web Design
Animation
Brief
Create a brand identity and website that communicates decentralized and carbon-negative solution for parking reservation on MultiversX blockchain.
Solution
The design emphasizes the technology behind uPark, reflecting a commitment to hassle-free parking while integrating sustainable practices.
Mark
The letter–U symbolizes You, as a user. With the subtle modifications, the letter–U was transformed into a pictogram representing a human silhouette.
Movement based stories
Animations have become a crucial element, illustrating the product vision or the process of staking dedicated token.